Build your story, one charm at a time. Fully customizable, tarnish-resistant jewelry made just for you.
Founded by Mia & Ruby
Quality you can feel. Style that's all yours.
Isn't it just so annoying when your brand new jewelry tarnishes in almost a week? Our jewelry is made with high quality 18K gold filled materials to prevent this from happening. We let our customers express themselves with full customizable freedom — different charms, chains, and colors.
Jewelry often tarnishes too quickly, and people are unable to express themselves due to the limited selection of styles most brands offer. We fix both — permanently.
Survey of 36 jewelry wearers
Nearly 95% of people who wear jewelry have experienced tarnishing — that's exactly who we built Charms & Chains for.
Interactive Builder
Choose your base, pick your charms, see it come to life
À La Carte
Add individual charms to your cart • $4.00 each